BENCHMARK stands for various terms. Discover the full forms, meanings, and possible interpretations of BENCHMARK across different fields and industries.
The process of reverse engineering a competitor’s product to assess how your product compares to their design and technology. Benchmarking gives insight into new designs, materials and technologies as well as new engineering ideas that can be used to improve a product design. Cars are either benchmarked cooperatively by two companies looking for mutual gain, or are benchmarked by purchasing a product to analyze and gain insights on technological advantages.
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